About Us | PRIME Meghalaya

ABOUT PRIME

The State Government seeks to promote Entrepreneurship and understands the need for private sector led growth as core development strategies. Accordingly, substantial efforts have been made in the last few years towards building an entrepreneurial ecosystem in the State.

In August 2018, the Government of Meghalaya launched the Meghalaya Startup Policy. The main objective of the state is to, “emerge as one of the leading ‘Startup Hubs’ in India by 2023 through strategic partnerships, conducive ecosystem, investment and policy interventions”. The Enterprise Development Strategy and the Startup Policy are meant to ensure that startup entrepreneurs are provided holistic support from the state to launch and grow their enterprise.

The State Government has launched a comprehensive program that looks at enterprise promotion and incubation in a holistic manner. This program is called the PRIME (Promotion and Incubation of Market-driven Enterprises) which is working towards implementing the initiatives outlined in the Meghalaya Startup Policy.

KEY COMPONENTS OF THE Kaei ka PRIME PROGRAM

Ban seng ia ki PRIMEHUB kum ka nongrim na ka bynta ka jingseng kam la jong ha ki District, Headquarter jong ki Block, ban pynheh ia ki jaka ba la don lypa kiba ju iarap ia kiba seng kam ne ki Enterprise Facilitation Centers. Ki PRIMEHUB kin iarap ha kaba wanrah ia ki rukom treikam ba thymmai, ka jingiasam lang ia ki jingtip bad ka jinghikai ban pyntbit shuh shuh iaka sap ba don ha ka jingtreikam.

Ban jied kumba 100 ngut ki nongseng kam la jong man la ka snem ban pynshlur. Kine ki kynhun kiba rit hynrei kiba lah ban pynpawkam bha kin trei ia ki kam da ka buit kaba thymmai bad kin long ki nongkyrshan ba radbah jong ka jingseng kam la jong ha ka jylla.

Ban pynshlur ia kumba 10,000 tylli ki kynhun seng kam kiba rit ba rit khamtam kiba trei ia ki kab ba ju don lypa da kaba hikai bad kyrshan ha ka rukom seng kam naduh ka iew ka hat, ki tiar ki tar bad ka khein ka diah bad ban pynlong ia ki kum ki PRIMEHUB.

Ban kyrshan ia ki 50,000 tylli ki LIVELIHOOD ENTERPRISES, khamtam ia kiba seng da marwei shimet ryngkat ka jingiatreilang bad ki Self Help Groups bad ki Cooperative Societies.

Yn iarap ruh ha kaba kyrshan pisa, ka rukom shim ram na ki Bank lyngba ki First Loan Default Guarantee (FLDG) schemes.

Ban pynkylla ruh ia ka jingmut jingpyrkhat khnang ban wanrah ia ka rukom seng kam kaba khambha bad ban pynrung ha ki skul bad ki kolej ia ka jingmut jingpyrkhat ha ka rukom seng kam seng jam.

PRIME’S VISION

Ban pynrung ha ki jingmut jingpyrkhat ki samla ia ka jingsengkam la jong da ki jingplie lad plie lynti kiba biang bad ka rukom treikam kaba biang kum kaba pynsuk ia ki ban ioh ram, nangta ki tiar ki tar, ka jingtbit bad ka iew iadie iathied kaba biang.

PRIME’S MISSION

Ban iarap bad ai mynsiem ia kino kino kiba kwah seng kam la jong lyngba ki PRIMEHUB kaban long ka jaka treikam pdeng jong baroh kiba seng kam la jong ha ka jylla.

Kaei ka PRIME STRATEGY AND APPROACH

SKILLS

Skills (including mindsets) cuts across the entire entrepreneurial journey, from aspiring to be an entrepreneur to becoming a nano entrepreneur. The state will work with organizations that have worked on supply side entrepreneurship development, for entrepreneurial training, mentoring and domain (technical) expertise and showcase and build on their efforts.

TECHNOLOGY

Kitiar ki tar neka teknoloji kan long kum u shabi ban sam ia ki jingtipm ban pynkiew ia ki jingmih bad ka jinglah ban treikam. Kan long ruh ka bynta kaba kongsan ha kaba pyniaid ia ka jingtreikam(kum ka nuksa, ka jingtreikam lyngba ka online, ki lad ki kabu bad kiwei kiwei).

MARKET

For all types of enterprises, both forward and backward linkages, have much to do with geography and sector. Our learnings suggest an overemphasis on technical and general business development services than sector/geography specific value chain services. Understanding and building a strong demand side network to support entrepreneurs while also building entrepreneur’s ability to recognize and serve local demand will be critical.

CREDIT/FINANCE

Timely, low-cost and adequate financing has been a challenge for enterprises that are willing to pay a higher rate of interest. On the supply side, micro-entrepreneurs are believed to be ‘hard to reach’ and ‘risky’ to serve. Creating solutions to de-risk, reducing opex of loan servicing and identifying new approaches to access capital will be some of the pathways to unlock this breakthrough.

Dimension	Status	Challenge
Markets	Most existing programs are geared towards production and productivity enhancements and lack adequate focus on markets.	Traditional enterprise development models put markets at the end. Market-oriented models place markets at the forefront.
Credit	There are a myriad of credit programs that are meant to provide easy access of credit to the various kinds of entrepreneurs- PMEGP, KCC and MUDRA loans.	The lower penetration of the banking system, the land tenure systems (that make collating land difficult) and the generally lower rates of lending make credit access poor.
Technology	Technology dissemination is a component of the various government programs	Existing programs for technology dissemination are grossly inadequate
Ka jingtbit	Skill training, both placements related and other-wise, is being provided under different government programs	Skills training need to be interconnected with credit and market access. Standalone skill trainings cannot lead to enterprise building

THE GOAL OF THE PRIME PROGRAM

is to bring together these four components under one roof, through setting up of PRIME HUBs across the State. These PRIME HUBs will be one-stop-shops for providing end-to-end support to entrepreneurs, in collaboration with various departments that are currently providing the various services. The PRIME program will provide systematic, outcome-oriented facilitation along the four dimensions of the growth quartet.